Wednesday, March 28, 2012

Jobs Didn't Like the Name Siri

A recent report released by Network World revealed that Apple’s founder Steve Jobs was not particularly fond of calling the iPhone 4S voice assistant app by the name of Siri.

Dag Kittlaus, one of the co-founders of Siri, was a keynote speaker at Technori Pitch, a monthly event hosted in Chicago. Kittlaus discussed entrepreneurship, start-up culture and the acceleration of technology advancement. He also talked about the history of Siri and Siri’s name.

Originally, Kittlaus had run Siri as an app until it was acquired by Apple. He said that Jobs saw plenty of promise in the Siri technology; however, he was not thrilled about the voice assistant’s name. During his presentation, Kittlaus offered some explanation as to why the technology was named Siri.

"Siri means in Norwegian 'beautiful woman who leads you to victory,'" he said. "I worked with a lady named Siri in Norway and wanted to name my daughter Siri and the domain was available. And also consumer companies need to focus on the fact that the name is easy to spell, is easy to say."

Kittlaus’s firt child was not a girl; therefore, he decided to name the voice assistant Siri instead. Although Jobs thought that they should choose a better name, somehow Siri stuck. This was not the only time that Jobs was skeptical of the names of new technology. Network World pointed out that he was also unsure about the names iMac and iPod; however, we all know how that worked out.

Siri has become quite popular, despite the fact that she might not be the most accurate voice assistant. She was mentioned in a new Flaming Lips song and appeared on an episode of The Big Bang Theory. Obviously, no one else has had a hangup about her name.

Sources: Network World - Steve Jobs wasn't a fan of the Siri name and PCMag - Report: Steve Jobs Didn't Like the Name 'Siri'

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