Finally, free mobile TV will be available for laptops, iPhones, and Droids. The head of the Open Mobile Video Coalition said that this should all be ready sometime in 2010. OMVC president, Anne Schelle, says that, “Broadcasters are forming groups to announce national rollouts.” Over 35 stations are already online. By mid-2010, ION Media Networks, who own stations in all of the top 20 U.S. markets, plan to have 10 major markets on the air.
As of now, there are no free mobile TV options. Certain wireless carriers have subscription-based packages, and companies like MediaFlo USA have a very cable-like system where customers can purchase about a dozen channels for $10-15 a month.
Mobile DTV was introduced last year at the Consumer Electronics Show, but it is finally showing its face to everyone this year. What DTV does is it is able to transmit part of the broadcasters’ existing range to the users handheld device. It is cheap and easy for stations to make all of this possible. Installation costs are only costing them about $75,000-$150,000.
TV stations will start by broadcasting there regular programs at the same times that they could be viewed on TV. This means if your on a road trip and happen to be missing the next episode of your favorite show, all you have to do is flip on your phone. Local news and even children’s programs will be available. Some people are saying that eventually DVR capabilities could be possible with Mobile DTV.
No matter what happens or what developments are made, DTV is coming, and I think that it is most definitely going to be a hit.
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